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STAGE 12 - Hotel by Penz

Name: STAGE 12 - Hotel by Penz
Address: Innsbruck, Austria
Price range: USD 189-395 per night

Innsbruck, Austria · 4-star Hotel

STAGE 12 on Maria-Theresien-Strasse, Innsbruck, 2019 — Photo: Simon Legner, Wikimedia Commons · CC BY-SA 4.0 · source

USD 189 a night, the cheapest we have seen it ≈ €169

USD 189-395 · usually USD 292 · looked up 4 times · worth it in its quiet season

≈ €169 - ≈ €353 · usually ≈ €261

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STAGE 12 - Hotel by Penz in photographs

A room with a blue velvet armchair and a window framing the snowy Nordkette above Innsbruck — Photo: STAGE 12 - Hotel by Penz · Photograph supplied from the hotel's own material, shown with credit · source

A double room with blue armchairs and the mountains through the window — Photo: STAGE 12 - Hotel by Penz · Photograph supplied from the hotel's own material, shown with credit · source

A bright double room with a blue velvet chair and light wood — Photo: STAGE 12 - Hotel by Penz · Photograph supplied from the hotel's own material, shown with credit · source

The bar's long blue velvet banquette and brass tables — Photo: STAGE 12 - Hotel by Penz · Photograph supplied from the hotel's own material, shown with credit · source

The glass entrance of the hotel bar with its green BAR sign — Photo: STAGE 12 - Hotel by Penz · Photograph supplied from the hotel's own material, shown with credit · source

The leafy inner courtyard garden with trees, lawn and a swing in the sun — Photo: STAGE 12 - Hotel by Penz · Photograph supplied from the hotel's own material, shown with credit · source

The courtyard garden lit up at night, seen from above — Photo: STAGE 12 - Hotel by Penz · Photograph supplied from the hotel's own material, shown with credit · source

The relaxation room by the sauna with loungers — Photo: STAGE 12 - Hotel by Penz · Photograph supplied from the hotel's own material, shown with credit · source

When to go

The cheapest month we have found is October, at around USD 200 a night - -31% against what this hotel usually asks.

Where to book

Book on Booking.com - Free cancellation options, guest reviews and a familiar checkout.
Book direct with the hotel - Usually the best price, and the only route where a loyalty discount applies.
Hotel website - Photos, facilities and location.

Where a hotel takes bookings on its own site, we send you there first. It is usually the cheapest way in, and the only one where a rewards discount counts.

Our notes

Design hotel on Innsbruck's main street

STAGE 12 stands at number 12 Maria-Theresien-Strasse, Innsbruck's main axis, where the street runs straight towards the wall of the Nordkette - and the best rooms frame that mountain view in the window. It is run by the Penz family, who also own Hotel Maximilian and the rooftop aDLERS in town. This is a contemporary hotel rather than a historic one: clean rooms in pale wood and white with deep-blue velvet chairs, a quiet inner courtyard garden with trees and a swing, and a small sauna and gym.

The bar is a big part of its identity - blue velvet, low brass tables and a serious cocktail list - and it is as much a place for Innsbruck locals as for guests. The old town, the Golden Roof and the Nordkette cable car are all a short walk away. Guests rate it well: 8.6 from 3,710 reviews on Booking.com and 4.4 on Google Maps (read September 2026).

The area

Innsbruck is a compact Alpine capital: under two hours by train from Munich, about 40 km from Italy, and a funicular ride from real mountains. The Hungerburgbahn, with stations by Zaha Hadid, leaves from the edge of the old town and connects to the Nordkette cable cars.

The Altstadt is small enough to walk in an hour and good enough to fill a day. Start at the Goldenes Dachl, the gilded roof built for Emperor Maximilian I, then the Hofburg and the Hofkirche opposite, with Maximilian's monumental tomb. The Goldener Adler has been an inn since 1390.

Two things most visitors miss: the 1928 Art Nouveau steam bath on Salurner Strasse, and the Tyrol Panorama on Bergisel, a huge circular painting of the 1809 uprising. In winter, the city combines well with a ski day.

Background: The New York Times, 36 Hours in Innsbruck, A.J. Goldmann, December 2024.

What it costs through the year

Cheapest we have seen	USD 189 ≈ €169
What it usually costs	USD 292 ≈ €261
Dearest we have seen	USD 395 ≈ €353
Times we looked	4
Gap between the two	70%
Last checked	2026-10-24

EUR figures are indicative conversions of the USD figure at 2026-11-06 (1 USD = 0.8939 EUR), not prices any hotel quoted. The hotel bills in its own currency.

All prices are for two adults over three nights, converted into US dollars at the rate on the day we saw it. They are what we saw on the day, not live availability, and not an offer. How we do it.